Balmain Fall/Winter 2015-2016 advertising Campaign

Balmain launched a stunning advertising camapign  for Fall/Winter 2015-2016 collection.
Starring models are Armando Cabral, Fernando Cabral, Kylie Jenner, Kendall Jenner, Joan Smalls, Erika Smalls, Bella Hadid, Gigi Hadid.
Photographer: Mario Sorrenti
Make-up: Aaron de Mey ; Set Design: Philipp Haemmerle
This season’s Balmain campaign was inspired by a brief, key moment that happened while we were shooting our last campaign.
While I watched Mario capture a kiss last fall, I was struck by the love and emotion that I was witnessing in front of me. Starting with a determination to once again focus on the beauty of an intimate connection, my team and I quickly concluded that a celebration of the unique and unconditional love of siblings is a natural progression from the spirit of last season.
Armando and Fernando, Bella and Gigi, Erika and Joan, and Kendall and Kylie come from a wealth of different backgrounds and histories. Collectively, they represent the fresh, diverse and open spirit of a new generation of fashion. Watching them work together also made clear to me the universality of an age-old truth: the truly powerful strength, support and love that family members can provide to one another.“
Oliver Rousteing, Creative Director, Balmain
Paris, July 15, 2015
Photo courtesy of Balmain
Photo courtesy of Balmain
Photo courtesy of Balmain
Photo courtesy of Balmain
Photo courtesy of Balmain