Gucci Cruise 2017 campaign

Setting its latest ad campaign in the stately Chatsworth House, Gucci brings its particular brand of cool back to its origins in the English countryside. Home to that same eccentricity that is at much quintessentially British as it has become quintessentially Gucci under Alessandro Michele’s direction, the country manor serves as a delightfully strange but appropriate setting for the brand’s Cruise 2017 collection.Shot by  Glen Luchford, the campaign stars the great British actress Vanessa Redgrave alongside a gang of 8  models.

 

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Photos  courtesy

 

Gucci Cruise 2017 Show

 

 

Gucci Resort 2017: punk bourgeois looks show in the Westminter Abbey

Gucci and Alessandro Michele are taking Gucci Resort 2017 collection on the road, showing the collection before yesterday  in Westminster Abbey in London. Michele’s show is the first ever staged  under the majestic stained glass windows of the Chapter House of Westminster Abbey.The 700-year-old church cloisters proved a dramatic setting for Alessandro Michele’s Cruise 2017 collection, and only heightened its quirky charms.
“You put more and more just to be crazy,because when you are crazy, you have the illusion of fashion. And fashion is the biggest illusion you can have.” Alessandro Michele said backstage.The looks he showed, 96 veils of illusion, will disassemble effortlessly into piles of sensational knitwear, closets full of pretty little dresses and proper pleated skirts, mounds of new accessories .

 

 

photos courtesy of Gucci